Shelly Capital Performance Credit & Reinvestment (SCPCR)

Most AI tools promise efficiency: Shelly delivers expansion
Operational Intelligence Paired with Capital Intelligence

Our Principle: Intelligence Must Lead to Expansion

AI should not be deployed merely to cut costs or displace jobs. At Shelly, we believe operational intelligence must be paired with capital intelligence. That’s why every Shelly Digital Collaborator (DiCo) we deploy is backed by Shelly Capital Units (SCUs), a patented Shelly Capital Performance Credit & Reinvestment (SCPCR) protocol.

SCPCR is not a rebate, discount, or incentive. It is a mechanized capital layer that embeds reinvestment directly into your subscription flow, ensuring that every intelligent action expands your business ecosystem.

What Are Shelly Capital Units (SCUs)?

SCUs are programmable, traceable, and convertible capital credits generated through intelligent operations powered by Shelly Digital Collaborators (DiCo’s).

  • They are not tied to your spend with Shelly — they are tied to how effectively you deploy Shelly to grow your business and empower your clients.
  • Each SCU is backed 1:1 by USDC, ensuring immediate convertibility and full auditability.
  • SCUs can be converted into other stablecoins (EURC, XSGD, JPM Coin) through SCPCR to align with geography, client preference, or institutional requirements.

SCPCR Mechanism

Every subscription payment automatically seeds SCUs through a smart contract:

  1. Subscription Payment → Customer pays monthly via wire transfer.
  2. Smart Contract Execution → 10% routed to Stably, minted into USDS, returned to Shelly’s Coinbase Wallet.
  3. Custody & Conversion → USDS moved into Coinbase Custody, then converted into strategic stablecoins.
  4. Capital Return → Final stablecoins delivered to the customer’s Coinbase Wallet as Shelly Capital Units (SCUs).

This flow mechanizes capital reinvestment, embedding SCPCR into every subscription cycle.

SCPCR vs. Traditional B2B Models

Criteria SCPCR (SCUs) Traditional Programs
Purpose
Mechanized capital expansion
Encourage purchases
Trigger
Intelligent deployment & performance
Purchase volume
Value
Programmable, auditable, convertible
Fixed, opaque
Impact
Ecosystem growth & reinvestment
One time savings
Transparency
Fully traceable
Loosely tracked
Fit for SMBs
Modular, flexible, capital aligned
Retail/banking scale only

Why It Matters

Most AI tools promise efficiency. Shelly delivers expansion.
SCPCR ensures that every intelligent action your DiCo takes is mechanized into SCUs that can be reinvested into:

  • Co development with strategic clients
  • Performance based reinvestment flows
  • Expansion into new verticals
  • Loyalty building through capital orchestration

Because true intelligence doesn’t just cut costs — it expands the pie.

Shelly in the New Economy

In the emerging economy, AI is no longer a novelty but the backbone of competitive advantage. Shelly stands as the only credible and trustable platform for SMBs — and for visionary Fortune 500 firms willing to lead rather than follow.

Unlike tools that stop at optimization or incremental enhancements, Shelly integrates AI into a mechanized capital protocol that expands ecosystems, fuels reinvestment, and secures auditable growth.

For SMBs, this means immediate access to enterprise grade capital orchestration without the complexity of banking scale programs. For Fortune 500 visionaries, it means embedding AI into the very fabric of capital flows, transforming efficiency into expansion. Shelly is not just an AI platform — it is the capital engine of the AI revolution.

Ready to Activate SCPCR?

Let’s deploy your first SCPCR powered DiCo and demonstrate what intelligent capital orchestration with SCUs looks like.